A For Adventure

Tales Of Adventure / A For Adventure's Blog

"Tales of Adventure" A for Adventure's official blog.

Lamp, A Sequel 16 Years In The Making

Waaaaaaay back in the year 2002, director Spike Jonze working with agency Crispin Porter + Bogusky for IKEA, created one of the most celebrated, iconic, and unexpected ads of the century, Lamp.

It only took 12 years for someone to work up the nerve to attempt a sequel. Rethink Canada developed the creative concept, and after multiple directors demurred, Canadian director, Mark Zibert, stepped up to the plate – and hit a home run.